Hi, I'm Erica. Nice to meet you :)

Here are some things you need to know about me.

 

WHAT I DO

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UX Designer & Researcher

I perform meticulous user research and usability tests in order to create strategic web and mobile app designs. I work to solve problems, improve user conversion, and ultimately help your business grow.

Graphic Designer & Doodler

I make things visually appealing after strategically building the foundation upon which they should be formed. I also sketch nature and whimsically create hand-lettered goodness.

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Scientist &
Nerd

I constantly like to educate myself about all things scientific, whether it's about the living beings, the physical properties of the world, or the latest and greatest gadget. Nerdiness also leads to keeping up with design trends, thus making your designs more relevant.


HOW I DO IT

TOOLS

  • Illustrator
  • Photoshop
  • InDesign
  • Axure
  • Balsamiq
  • InVision
  • HTML/CSS

SKILLS

  • Wireframing & Prototyping
  • Sketching
  • User Research
  • User Testing
  • Information Architecture
  • Web Analytics
  • Layout Design
  • Hand Lettering
  • Typography
  • Icon Illustration

ATTRIBUTES

  • Creative Problem Solving
  • Attention to Detail
  • Organization
  • Self Learning
  • Hard Work & Humility

BACKGROUND

I was born and raised in sunny southern California, which is also where I attended college at UCLA. I graduated with a B.S. in Physiological Sciences, which is typically a pre-med major. Long story short, I decided being a doctor is awesome, but not for me, and that it was time to pursue what I really wanted to do. I am proudly trained by General Assembly, where I attended the UX Design Immersive Course. Now I specialize in UX design and graphic design, with experiences in marketing, non-profit work, and agency work.

If you want to see more of my experiences, you can look at my resume or my LinkedIn


FUN FACTS

  • I love Jesus, basketball, snowboarding, mint ice cream, puppies, pretty pictures, and clothes I can't afford.
  • I shamelessly enjoy the occasional Netflix binge on the weekends.
  • I love solving riddles. It bugs me so much when I can't figure one out.
  • I can look at pictures of puppies for hours.
  • Nike, Madewell, J Crew, and Gap are my brands of choice.
  • And for fun, here's my tumblr (inspiration and works).

  • Proverbs 3:5-6