Trading Cards

Objective: 
[2013-2014] To create trading cards that were consistently branded with the rest of the marketing materials for the women's basketball team. I tried to keep similar design elements throughout each piece. The vibe we went for was very fun and playful. The main type faces used were Nexa and Mission Script.

[2012-2013] Same objective, but the vibe was a lot more serious and intense. The main type faces used were Helvetica Neue.

Tools:
Photoshop

Skills:
Layout Design
Typography
Branding


2013-2014 Season - Marketing Materials

Objective: 
To create marketing materials that were consistently branded. I tried to keep similar design elements throughout each piece. The vibe we went for was very fun and playful. I designed for the primary audience, which was mainly younger girls, girls' basketball teams, and alumni of UCLA.

Tools:
Photoshop
Illustrator
InDesign

Skills:
Layout Design
Typography
Branding
Illustration


2012-2013 Season - Marketing Materials

Objective: To create consistently branded marketing materials for the women's basketball team. I tried to keep similar design elements throughout each piece. The vibe we went for was a little intense but still graceful, to match the pictures that were taken.

Tools:
Photoshop
Illustrator

Skills:
Layout Design
Typography